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Parrot Analytics

  • Parrot Analytics is a data science company that empowers media & entertainment companies to understand global audience demand for television content. Wielding the world’s largest audience behavior data sets, the company has developed the world’s only global cross-platform, country-specific audience demand measurement system.

  • Parrot Analytics captures an unprecedented spectrum of actual fan and audience behavior including video streaming consumption, social media, blogging platforms, file-sharing and peer-to-peer consumption spanning 249 countries. This, combined with a cutting-edge data science (artificial intelligence / machine learning) platform, allows the company to provide unprecedented insights into geographic-specific audience demand for content. This enables media companies, for the very first time, to understand audience demand for content across all content distribution platforms globally.